Proposition 79
Deeper, Enforceable Discounts for Twice as Many Californians

There are two prescription drug measures on the ballot: Proposition 78, sponsored by drug companies and Proposition 79, sponsored by consumer, senior and health organizations.

The pharmaceutical industry has pledged to spend “whatever it takes” to defeat Prop. 79, launching what the most expensive initiative campaign in California history.

Here are 5 reasons why (Click on each one to learn more):

- Downloadable Format - (PDF)

Also Downloadable in Spanish
Download PDF Doc

Proposition 79 Links:

Full text of Prop. 79
Frequently Asked Question (FAQs)
Comparison of Prop. 78 and Prop. 79
Myths and Facts About Prop 79

Watch "The Constant Gouger" trailer
Prop. 79 and 78 downloadable material


Paid for by Yes on 79, FPPC ID # 1279270. Yes on 79, a coalition of consumer, senior, labor and health organizations.  Major funding by Proposition 79 is sponsored by Consumers Union of U.S., Inc., and the Alliance for a Better California, educators, firefighters, school employees, health care givers and labor organizations Committee. Also supported by AARP California, California Alliance for Retired Americans, Health Access California, Congress of California Seniors, AIDS Healthcare Foundation, and CALPIRG. It is supported by many health, consumer and senior organizations. Click here for a full list of endorsers.